The Urban Grape’s Drink Progressively offers its readers a bold new way to pair wine with food.

Drink Progressively explores the store’s wildly popular Progressive Shelving system, which organizes wines by their body, rather than varietal or region. This revolutionary way of thinking about wine encourages UG’s customers, and now readers of this book, to explore new regions, producers, varietals, and price points, all while staying in their wine comfort zone.

In addition to sharing their wine knowledge in an approachable and fun way, the book contains 20 recipes meticulously crafted by nationally acclaimed chef Gabriel Frasca of Nantucket’s Straight Wharf restaurant. Each recipe comes with easy-to-understand wine pairing notes that make pairing wine to food a cinch, even for novices!

You’ll also Geek Out with UG about interesting topics in the wine world such as Natural Wine, learn more about husband and wife team TJ and Hadley Douglas, and learn how to recreate some of their favorite food and wine pairings in your own home.



“In California, Chardonnay is queen. Not a Queen Elizabeth kind of queen, more like a Beyoncé kind of queen. You bow down to both—but only one makes you want to shake your booty in delight. Napa is the undeniable leader in big California Chardonnay, and will probably always retain its reputation, but there are other regions, and even varietals, throughout California that are worth exploring as well.”

FEATURED CHAPTER FOUR WINE PAIRING: Skirt Steak with Corn and Tomato Salad, paired with the Stolpman Vineyards Roussanne from Santa Barbara, California.